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Somabay, hailed as Egypt’s most sought-after luxury holiday destination, was presented to UAE

audiences at an exclusive event held at The Westin Dubai Mina Seyahi.

The introductory presentation to the GCC region was given by Ibrahim El Missiri, CEO, Abu Soma Development Company, who shared his knowledge about the lavish destination, Egypt as well as travel trends for the year.

Starwood Hotels & Resorts Worldwide, Kempinski and Westin Hotels & Resorts are just a few of the international names located on the deluxe resort, heralded as the new Red Sea hotspot which seeks to appeal to jetsetters and adventurers looking for sun and fun.