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SAM JONES has been named director, sales at Le Méridien Dubai Hotel & Conference Centre.

After beginning his career W Hotel, Syndey, Jones relocated to the UK for the role of reservations coordinator at Starwood Central London where he rose to account director, Middle East, diplomatic, luxury.

Prior to his current position, Jones was appointed director, sales at Sheraton Heathrow Hotel.

Jones' UK experience will be highly beneficial, as it is one of the property's key source markets for MICE.

With his track record as a proven sales leader who has consistently surpassed sales goals, Jones will contribute fresh perspectives for the hotel's MICE sector.