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The Madrid Region will be the FITUR 2021 Tourist Destination Partner at this special edition, the 41st.

FITUR 2021 'Strategic edition for tourism recovery' will feature a new digital tool aimed at expanding opportunities for networking and sharing information among professionals within the value chain of the international tourism industry.

FITUR 2021, in its special Tourism is back edition, will be held from the May 19 - 23, at Feria de Madrid and with in-person format, with the challenge of being a turning-point and to contribute to the recovery of the tourism industry.

Over 20 tourism companies will participate at the Costa Rica stand in the upcoming edition of FITUR, as confirmed by the Costa Rican minister of rourism, Gustavo Segura Sancho.

IFEMA is working on a very special edition of the International Tourism Fair, FITUR 2021, with the challenge to set a turning point and contribute to the recovery of the tourism industry. An edition that is adapting to the current context and to the needs of companies, countries and destinations that, with their support and participation, support FITUR as a platform for reviving the tourism industry. 

FITUR 2021, a leading event for the tourism industry organised by IFEMA, which exceptionally this year will be held from May 19-23 at Feria de Madrid. Its FITUR MICE section is the leading event for professionals in the fields of tourism for meetings, incentives, conferences and events.  

The next edition of the International Tourism Fair, FITUR 2021, will be held from the May 19-23, as agreed by IFEMA and the FITUR organising committee.

During its next edition the international trade fair will launch FITUR TALENT, a new monographic area that will highlight people, their talent, skills and professional qualification.

With a focus on specialisation, business and professionalisation, the next edition of FITUR, the International Tourism Fair organised by IFEMA, on January 22 – 26, 2020, at Feria de Madrid, presents its strongly enhanced B2B meeting programmes.

These are the FITUR B2B MATCH agenda for tour operators’ and agencies’ international buyers, and also the agenda specialising in incentive tourism, meetings and business travel namely, FITUR MICE.

Both programmes have proved to be an effective tool, bringing together a large amount of business activity during FITUR’s business visitor days.

This is evident in the figures from the last edition at which, within the scope of these two programmes, more than 9000 B2B meetings were held with buyers from all over the world.

The FITUR MATCH platform, which will be available on January 23 – 24, 2020, will put the participating companies in contact with a total of 140 professionals (managers of travel agencies and tour operator companies) from consolidated markets and emerging areas, the latter with a special focus on the MENA region, China and Russia.

To prepare the programme, FITUR has worked with different sources in the tourism industry and with IFEMA’s network of delegations and Marketing Offices that operate in more than 28 countries.

And for meetings, incentives and business travel tourism, a growing business segment and key to the tourism industry, the FITUR MICE specialist programme will bring together, January 22 - 23, representatives of a hundred MICE tourism providers with 120 qualified buyers from around the world.

From January 22 -26, 2020, international focus will again be on Madrid thanks to FITUR, the global meeting point for tourism professionals, organised by IFEMA, which will hold one of its most updated and dynamic editions, coinciding with its 40th anniversary.