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Travellers from across the globe representing all generations, now have a common interest in activities and experiences that are now influencing, indeed in many cases driving their travel decisions, according to new research from Expedia Group Media Solutions.

GCC tourists to Egypt will spend USD2,36 billion this year, an increase of 11 percent over 2019, with visitors from Saudi Arabia driving this growth, according to new data published ahead of Arabian Travel Market (ATM) 2020, which takes place at Dubai World Trade Centre from April 19-22.

Travel, tourism and hospitality professionals from around the world will have an opportunity to explore the next generation of in-destination trends and innovations at the Middle East’s first ever edition of Arival Dubai @ ATM, which will take place alongside Arabian Travel Market (ATM) 2020 at Dubai World Trade Centre from April 19-22.

Nordic tourists travelling to the GCC from Denmark, Norway, Sweden, Finland and Iceland, are expected to generate an estimated USD810 million in travel and tourism revenue by 2024, according to data published ahead of Arabian Travel Market (ATM) 2020, which takes place at Dubai World Trade Centre from April 19-22.